Oscars 2013

If you haven't seen the fashion at the Oscars, you already know it was fabulous!

My favourite was Katherine Mcphee. She looked elegant and sexy in a black dress that separated in two.

I thought to myself "Wow, she must have had some great products to pull this off!"

And of course, she did!

Katherine McPhee wore Purestyle Girlfriend's own magical Pick-Me-Up tape!

Zanna Rassi Roberts is a senior fashion editor of Marie-Claire magazine. Zanna was Katharine's stylist for the Oscars!

Here is the segment on E!Online with Zanna explaining how she used PSG's product!

We were very excited & honoured to be featured at such a fabulous event!

If you have a dress where Pick-Me-Up tape is essential, please click here !

Montreal Fashion Week - Semaine de le Mode

During February 4th - 7th, over 20 designers showcased their Fall/Winter 2013 collections. Few fashion addicts were lucky enough to score some seats for the much-anticipated show.

Ashley from PSG Canada attended the event everyday throughout the whole week right after a (long) work day! She handed out flyers, networked, and watched all the runway shows. She ran into Luis from Fashion Society and got to hang out with him all week!

She also met a the lovely Rashi Bindra, who was blogging that week for The Fashion Society! There were so many different bloggers that took pictures of Ashley, she must be all over the net!

Ashley was star struck when she saw Will Smith! Who wouldn't be? He's an amazing man.

Local talented designers showcased their collections, the full list of them can be seen on www.sensationmode.com 

PSG Canada donated over 300 samples of our fashion tape for the swag bags, as well as our flyers and cards to those in the industry only.

The Montreal Fashion Week was much different than the one in Toronto. The stage was a celebration of cultural expression of designers and craftspeople. It was beautiful!

Beyonce at the Superbowl

I am not going to sit here and pretend I watched the Superbowl for the football. Or is it hockey? Squash?


I made disgustingly greasy snacks and chowed down with my boyfriend in front of the TV, while he thought I actually wanted to watch (insert sport here).

Truthfully, I've been a hardcore Beyonce fan since I was 8 years old. I would dance in front of my mirror in the middle of night, with my Air Canada headphones on and her album Dangerously In Love playing through my walkman (remember those?) So when I heard she was performing at the Superbowl, I wasn't going to miss it for the world!

And was it ever a PERFORMANCE! Damn. I put those snacks down the second she stepped on stage. Did she really just have a baby? Did she even age? Is Beyonce even human?

Here are pics of Queen B in 2003

And here she is in 2013

The only differences I see are the clothes, hair, and make up. 10 years and 1 baby did not do anything to this woman! She still looks flawless.
Jay-Z must be one proud man. I know I would be.


Wide-eyed and confused, my boyfriend did not why I was screaming during her performance. When Kelly and Michelle came onstage to sing Independent Women, I couldn't contain myself. My whole childhood was right in front of me.

Her performance was outstanding, her vocals phenomenal, her style undeniably sexy. No wonder why they call her Queen B!

As an interesting side note, a Canadian dancer was dancing onstage with Beyonce during this performance! Montreal native Kim Gingras' dreams came true when she got called back to perform with Beyonce after her audition.





Here is the link to Beyonce's full performance, which you definitely need to watch again.

Toronto Fashion Week

With its name changing very regularly, going from LG Fashion Week to World Mastercard Fashion Week... Let me just stick with Toronto Fashion Week.

A few days ago, Ashley & Dianna from PSG Canada attended the Toronto Fashion Week, which showcased spring and summer collections!
It is known as the largest fashion week in Canada and the 2nd largest in North America ( after New York, of course).

Luckily for us fashion addicts, the Toronto Fashion Week occurs twice a year! We attended the October show for spring and summer styles, but there is also one during the month of March to showcase fall and winter collections!

Companies were offered to contribute to "swag bags" (kind of like loot bags but for fashionistas) that would be given to those attending the Fashion Week. PSG gladly donated some sample fashion tape with our flyers & company cards.
We hope everybody loved our fashion tape! Who wouldn't?

We had so much fun visiting TO for the Fashion Week. We met so many great people like Louis and George from Fashion Society!

How can we forget the lovely Jeanne Beker who is Canada's most respected fashion critic! Covering fashion and lifestyle news for shows on CTV, no wonder why we were so star struck!

Although it was a rainy weekend in Toronto, the fashion was HOT inside! Watching the catwalk at night, we wanted to get our hands on everything. We were so thankful to get free tickets to the fashion show from a generous person we met during the networking event!

Luckily Ashley & Dianna had an old friend, Rafic, living in the city. No need for a hotel when a friend has a trendy apartment in the heart of the city! For Halloween, they went out and partied with Rafic. Work hard play hard, right?

PSG Canada would love to attend more of Toronto Fashion Week. We met so many great icons, realized all of our possibilities, and networked with many people!
If you'd love to see what the next season's must haves will be, I suggest attending the next Toronto Fashion Week!

Breast Cancer Awareness Month

It's time to step back from all of the exciting things happening around us and get serious.
The month of October is Breast Cancer Awareness Month. We all know someone who has been touched, and we have to do everything we can to help find a cure.

Selling mostly products for breasts, this topic hits close to home.

PSG Canada is a part of the Circle of Friends (Cercle des Amis) for Quebec Breast Cancer Foundation. For every box sold of our Shape-a-Cup, $1 goes toward the foundation.

Shape-a-Cup is a great product for those who have been touched with breast cancer who went through mastectomies. It was created by a medical doctor who survived breast cancer herself. After a double mastectomy, her breasts lost the shape they used to have. It is a full coverage cup that lifts and shapes the entire breast.
It is also suited for women whose breasts have lost their shape due to breast feeding or lumpectomies.

It also works great for women who haven't undergone any surgeries, as it lifts and shapes the breast naturally.


To learn more about our Shape-a-Cup please click here.

Montreal Gift Show

During August 26-28 2012, Pure Style Girlfriends Canada attended The Montreal Gift Show at Place Bonaventure in Montreal. It is a 4 day event with more than 8,000 attending retailers! The Montreal Gift Show is for wholesalers, manufacturers, distributors and designers who want to grow their businesses in Quebec! Attending this show can help you get new leads, open new accounts and boost your sales in the province.

We had set up a booth showing off all of our products while an instructional video of our Pick Me Up tape played. This attracted many people to stop and learn more of our products. PSG Canada had so much fun talking to new people and we received many new clients!


This year, the Montreal Gift Show is taking place from August 25th - 28th at the same location. I recommend attending if you are interested in new products!

Here are a few photos of the gift show